Working on the order for the Crafty Chica Cruise SWAG . I wanted to push myself to see how fast I could be and get a production method down to be more efficient.
Crafty Chica Kathy Murillo is savvy with marketing and I have been reading her blog for a few years. There is usually a nugget of information - especially on branding.
The cookies appeal to many and stand out in the cookie world because they are not the royal icing type usually found in the stores. They are very unique and labor intensive due to the technique.
Doing this large order was good practice on packaging and production. Did it produce any orders? Not One. Did I learn some valuable marketing tips regarding give-aways? Absolutely :)
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